Case Studies
Results are more useful
when you can see how they happened.
Every case study follows the same structure: the business, the challenge, what we found, what changed, and the verified result. We never publish invented percentages.
E-Commerce
Luxury Retail
+156% Increase in Online Revenue
The Challenge
A luxury retail brand was losing 68% of visitors at the product page with no understanding of why.
What We Found
Slow image loading, confusing navigation, missing trust signals and a checkout with 6 unnecessary steps.
What Changed
Conversion-optimised product pages, streamlined checkout, and trust signal placement.
The Result
Revenue increased 156% in 90 days from the same traffic volume.
Services
Home Services
-32% Reduction in Cost Per Lead
The Challenge
A home services company was spending $180 per lead from Google Ads with inconsistent lead quality.
What We Found
22% of budget going to wrong-geography searches, no automated follow-up, and leads sitting uncontacted for 9+ hours.
What Changed
Rebuilt targeting, paused low-ROI campaigns, automated lead routing and follow-up sequences.
The Result
Cost per lead dropped by a third while lead-to-appointment rate improved by 41%.
Healthcare
Dental Group
+214% Increase in Qualified Leads
The Challenge
A dental clinic group had no Google Business presence and was invisible for local searches.
What We Found
Zero review strategy, incorrect business information, and a website with no local landing pages.
What Changed
Local SEO implementation, reputation management system, conversion-optimised landing pages.
The Result
Qualified leads increased 214% in four months without increasing advertising spend.
What We Are Learning
Anonymized diagnostic insights across businesses we have investigated.
Most websites lose more than 60% of mobile visitors before the first scroll.
Load time above 3 seconds triggers abandonment. Most businesses have never measured this properly.
The average business follows up on less than half its leads a second time.
Most sales require 5+ touchpoints. The majority of businesses stop at one email or one call.
AI search is already influencing B2B buying decisions.
Businesses that answer questions clearly and structurally in their content are already appearing in AI-generated recommendations.